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CBI (Create • Build • Improve) is a creative and strategic media company focused on entertainment projects, talent discovery, digital content production, and building long-term sponsorship partnerships with brands.

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About Us

Who We Are

CBI (Create • Build • Improve) is a creative and strategic media company focused on entertainment projects, talent discovery, digital content production, and building long-term sponsorship partnerships with brands.

Strategic Planning
Operations Excellence
Performance Focus
Growth Solutions
Business team collaboration
CBI Projects & Sponsorship Portfolio

Create • Build • Improve

Prepared by Kais Awad — Co-Founder & Managing Partner

CBI (Create • Build • Improve) is a creative and strategic media company focused on developing entertainment projects, discovering talent, producing digital shows, and building partnerships with sponsors and brands.

Project 01

Social Knockout: TK Fight Night

Category: Live Entertainment / Influencer Fight Event. Hosted at Coca-Cola Arena in Dubai.

Key Highlights:

  • One-night live arena event
  • 4,000+ live attendees
  • 11M+ social media views
  • 12M+ combined influencer reach

Cooperation:

Kais Awad • Kusai Awad • Tam Khan

Project 02

48 Talents

Category: Talent Discovery Show. A digital series discovering emerging personalities and presenting them to a wide audience through social media.

Judges:

  • Kusai Awad
  • Sahud Kamel
  • Rayan Naamneh
  • Refaat Assadi

Distribution Platforms:

  • YouTube (Full Episodes)
  • TikTok
  • Instagram Reels

Audience Reach:

  • 30M+ TikTok views
  • 30,000+ TikTok followers

Sponsorship Achievements:

Over $600,000 raised in sponsorships including Dr. Burger, XL, and additional regional partners.

Official Channels & Verification

CBI Website: cbi-your.com
Kais Awad Instagram: instagram.com/kais.awad
48 Talents YouTube: youtube.com/@48Talents
48 Talents TikTok: tiktok.com/@48.talents
Leadership

Our Founders

Ayham Zori

Co-Founder & Managing Partner

Ayham Zori is a high-level sales strategist and elite deal closer known for securing high-value partnerships and revenue-driving agreements. With a strong background in negotiations and client relations, he excels at turning opportunities into profitable outcomes. His expertise lies in building trust, structuring win-win deals, and delivering consistent sales performance at a premium level.

Kais Awad

Co-Founder & Managing Partner

Kais Awad is a marketing, sales, and strategy professional specializing in distribution and business growth. With expertise in strategic planning and execution, he supports dozens of businesses each year in achieving sustainable growth and profitability through innovative marketing strategies, strong sales systems, and comprehensive business development.

Services

What We Do

Finance & Profit Strategy

Finance & Profit Strategy

Maximize your profit, reduce loss, and fix financial problems with structured solutions.

Marketing & Brand Growth

Marketing & Brand Growth

Create marketing plans, improve brand positioning, and generate stronger results.

Sales Systems & Lead Generation

Sales Systems & Lead Generation

Build sales strategies and systems that help companies close more deals consistently.

Legal & Business Operations Support

Legal & Business Operations Support

Operate correctly and professionally by improving business structure and operational systems.

Industries

More Than Business Consulting

CBI also operates and supports multiple industries, including:

Real Estate Offers & Operations

CBI Course (Sales • Marketing • Economics)

Cleaning Company by CBI (Istanbul)

Influencer & Creator Monetization

Social Media Growth for Small Creators

Podcast Launching & Media Programs

Get in Touch

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Ready to build something profitable and powerful?

Let CBI take your business to the next level.